Odin Business Automation Standard license number can be found in the Provider Control Center at:
Top -> Configuration Director -> License Manager -> Odin Business Automation Licenses -> Management Node -> License ID
Please have a look at the screenshot, license ID is '0960' in this case. Supply it with zeroes after "HSPC." prefix, so that the key number contains eight digits. For this example, the complete key number is HSPC.00000960.